During a recent episode of Eric Bischoff’s 83 Weeks podcast, the former WCW President explained that promos allow a promotion to advance a particular storyline or character presentation on a professional wrestling program.

Eric Bischoff would explain that it is not possible to complete an entire storyline without a sufficient amount of “narrative” from all of the particular characters involved in the story:

Eric Bischoff on why promos are more important than ever in 2020

Continuing to discuss the importance of promos in professional wrestling, Eric Bischoff suggested that in 2020 promos are more important than ever.

Eric Bischoff even speculated that the lack of promos used to further storylines on television could be a factor in why the likes of SmackDown, AEW Dynamite and other wrestling programs have seen a decline in viewership after their respective debut episodes:

Do you agree with Eric Bischoff’s statements on the importance of promos in professional wrestling today?

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